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Click here to learn how to become a web sponsor  
    

Iowa Section-American Water Works Association
Public Information Committee

Policies and Guidelines for advertising on the
Iowa Section AWWA web site

Sponsor Registration Form

General

The Iowa Section AWWA (IA-AWWA) maintains a web site at the URL address www.ia-awwa.org.  The purpose of the web site is to help IA-AWWA fulfill its vision as “the leading force in Iowa dedicated to safe drinking water.”  The site serves to promote the activities of the association and provide information to its members.

The reason for offering sponsored advertising on the IA-AWWA web site is two-fold.  First, it helps fulfill the association’s mission by providing increased visibility to professionals working in the Iowa drinking water industry.  It also promotes the ideals of increased communication, informed decision-making, and returning value to section members.

Second, sponsorship provides a mechanism whereby the web site can become a self-supporting activity.  The IA-AWWA web site is designed and supported by volunteers, and the only expense is for the Internet hosting service.  Revenues generated by sponsored advertisements offset the monthly hosting fees for the web page.

Qualification of Advertisers

As a general rule, sponsors must provide goods and/or services that are directly related to the drinking water industry in Iowa.  In most cases this is an easy determination to make and will be handled by the IA-AWWA webmaster.  Where the relatedness is not plainly evident, a determination will be made by the IA-AWWA Public Information Committee.

One benefit for potential advertisers is that by being a sponsor, they are creating a perceptual link between their organization and IA-AWWA in the minds of site visitors.  Iowa Section-AWWA has worked hard to establish a strong reputation for honesty, integrity, and professionalism, and truly hopes that it’s reputation ‘rubs off’ on sponsors.  However, IA-AWWA also recognizes that the opposite effect may occur.  For that reason, Iowa Section-AWWA reserves the right to refuse sponsorships that are not related to or consistent with the mission, vision, and values of IA-AWWA. 

Advertising Information

The web site will accept one “site sponsor” each calendar month.  Please remember that the site is maintained by volunteers, and sponsors are asked to be understanding if a link is a day or two late going up.  :-)  Advertising space is offered on a “first-come, first-served” basis.  Slots can be reserved no more than 12 months in advance.  As long as there are other organizations wishing to be sponsors, an organization will be limited to once per calendar year.

Rates will be recommended by the Public Information Committee and approved by the IA-AWWA Board. Current rates are $75 for organizations that are Iowa Section AWWA members (or that have employees who are individual members), and $100 for non-members.  If the demand for sponsorships exceeds available slots, preference may be given to members.

Technical Details

• The sponsorship advertisement will consist of a corporate logo-type graphic supplied by the advertiser.  Graphics must be supplied by the advertiser.  IA-AWWA cannot design the advertisement.

• The graphic must be provided as either a .gif or a .jpg file format.  Image size must be no larger than 200 pixels wide by 125 pixels high.  Images should be simple graphic files only; no Macromedia or other animated advertisements will be accepted. 
• Any graphic that interferes with the proper operation of the IA-AWWA web site or our Internet host will be removed. 
• Underneath the logo will be the phrase “Please support our sponsor of the month,” followed by the name of the organization.  Both the logo graphic and the textual name of the organization will be created as hotspots, meaning that a visitor to the IA-AWWA site may click on either to be taken to the home page of the advertiser.

How to Advertise

• Complete the simple registration form and return with payment to:

John R. Dunn, P.E.
Webmaster, IA-AWWA
Director, Ames Water and Pollution Control
300 East 5th Street , Bldg. 1
Ames , IA 50010
(515) 239-5150
(515) 239-5251

• Submit the graphic file via e-mail.  Indicate in the subject line that the e-mail is for Iowa Section AWWA web sponsorship.
• Once the graphic has been checked to ensure it conforms to the technical requirements and the Public Information Committee approves the sponsor as being consistent with the qualifications outlined above, the check will be forwarded to the Iowa Section-AWWA Treasurer.
• Sponsors will receive an e-mail confirming that everything is in order and informing them of which month they will be sponsoring.

"The leading force in Iowa dedicated to safe drinking water."

© 2000-2008 Iowa Section American Water Works Association
For questions about this website, contact the webmaster: webmaster@ia-awwa.org